31 January, 2008 | News Archive
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We have redesigned our paper catalog for 2008 to give it a new look and feel. The main reason for the redesign was to try and give more merchandising space for our publishers’ bestselling products - so that customers could see and understand what the products do more easily. So we have created a new layout that gives more space for screen-shots, as well as giving text descriptions and price details. The catalog is also now divided into sections for our Enterprise Partners, our Corporate Partners and our Professional Partners - with each partner getting a different amount of space to highlight their products in. As well as reaching our own customer base, the English paper catalog will also be extensively distributed at high quality trade shows this year, like Tech Ed USA Developers, Tech Ed USA IT Professionals, PDC, Tech Ed Europe, reaching over 37,000 attendees inside the delegate bags with MSDN Magazine. We will also distribute it with dot.net magazine in Germany twice during the coming year. Full details can be found here: https://www.componentsource.com/services/publisher/marketing-paper-catalog-english.html

We would like your feedback on the new design, layout and distribution - please email: harryk@componentsource.com or Chris Brooke on chrisb@componentsource.com
We have created several new Web stores to help highlight the new types of components and tools that are emerging. Recently we created a new Flash product store and this will be followed shortly by a Flex product store as well, giving us a new area for Adobe platform technologies. We have also added several new stores over the last year for: Eclipse, MySQL, Microsoft SharePoint and also for new Microsoft .NET WPF components. Finally, a new area for Microsoft Silverlight products will be added too in the coming weeks. So if you have any new products in any of these new technology areas - please let us know - as we will be able to market and resell them for you from our Web site.

Please email: Chris Brooke (USA) on chrisb@componentsource.com or Harry Kelly (Europe) harryk@componentsource.com or Scott Sata (Asia/Pac) scotts@componentsource.co.jp
US News - Meet ComponentSource at VS Live! in San Francisco. If you are attending the VS Live! event in San Francisco in late March and early April, we would be very interested to meet up with you to discuss your future product release plans for 2008. Please email Harry Kelly to arrange a meeting: harryk@componentsource.com

EMEA News - Record Sales Continue in Europe! Following on from our record 3 months of sales in Aug/Sep/Oct in EMEA, we beat our own monthly sales record for Europe in November 2007 and had a strong close to the calendar year in December too. If you would like to discuss how you can grow your sales in EMEA - then Email: harryk@componentsource.com

Asia/Pac News - New advertising campaign in Nikkei Software Magazine for 2008 We have renewed our advertising campaign in this leading Japanese software magazine in support of /n Software products and also other product publishers. If you would like to advertise with us in this magazine - contact Scott Sata on: scotts@componentsource.co.jp

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