30 September 2010 | News Archive
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In the next 3 Publisher Email Newsletters in Sep, Oct & Nov we will focus on topics to help you with your budgeting and planning for 2011. In this issue we are focusing on activities and services that will help you to potentially grow your sales in the Asia/Pac region. In case you did not know already, Japan is our 2nd largest marketplace for sales, South Korea is our 5th largest marketplace for sales and we also sell strongly in other Asia/Pac countries like: Australia, Taiwan, Hong Kong, PR China, Indonesia etc.

We have a Japanese Web site that you can promote your products on in Japanese, with options to buy additional Japanese Web site adverts and search keyword adverts. We also have our own Japanese paper catalog that is published every 6 months in Jan & Jul each year - this catalog has a print run of 10,000 and goes to all our best buying customers in Japan. We also run quality print media advertising in Nikkei Software magazine - the best, blue chip readership - software development magazine in Japan! Finally we have a weekly Japanese email newsletter that you can highlight your new products launches in...DON'T WORRY - we do all the Japanese translation work for you!

We also have a Korean language Web site, a Korean paper catalog, Korean print advertising in Micro Software magazine and a Korean language customer email newsletter for you to highlight your products in for South Korean developers and IT pros. For our Chinese speaking customers we have both Simplified and Traditional Chinese language Web sites, along with Chinese versions of our customer email newsletter. This Chinese language marketing is backed by customer service in both Cantonese & Mandarin and toll free numbers across many Chinese speaking countries in the Asia/Pac region.

So if you wish to promote your products more strongly in the Japan, South Korea or other countries in the Asia/Pac region - please review the links below to get more details and the likely cost in 2011 for your marketing budget.

Japanese Paper Catalog:
https://www.componentsource.com/services/publisher/marketing-paper-catalog-japanese.html

Korean Paper Catalog:
https://www.componentsource.com/services/publisher/marketing-paper-catalog-korean.html

Japanese, Korean & Chinese Web site advertising:
https://www.componentsource.com/services/publisher/marketing-web-site-advertising.html

Japanese, Korean & Chinese Email advertising:
https://www.componentsource.com/services/publisher/marketing-email-advertising.html

Japanese & Korean Magazine advertising:
https://www.componentsource.com/services/publisher/marketing-magazine-advertising-asia-pac.html

Translation Services into Japanese, Korean & Chinese:
https://www.componentsource.com/services/publisher/translation-services.html

If you wish to discuss your plans for Asia/Pac marketing, please email Chris Brooke in our US office: chrisb@componentsource.com
Believe it or not it is almost 1 year since we launched our updated News service and RSS Feeds on the ComponentSource Web site! The first News item in the new format was published on Oct 8th, 2009...so have you had a News item published about your latest product release or latest company news in the last 12 months?

If not - it is easy to keep us informed - just email your Technical Account Manager - Paul Morgan, Paul Kerr, Enrique Perez or Thomas Moon with your new product release information. Or you can email your Commercial Account Manager - Chris Brooke, Scott Sata or Harry Kelly and we will take care of positioning, writing and editing a tailored News article that highlights your latest information. It doesn't have to be restricted to a new product launch or a Press Release...for example - have you written a new customer Case Study or White Paper that you think is of interest to our global audience? If so - send it to us with the reason why you think it deserves a special mention!

These News items are published all over our Web site in relevant areas - plus there are lots of RSS Feeds for our Web site users to subscribe to covering the topics they are interested in product and technology wise. For example - customers can subscribe to our Silverlight Controls RSS Feed or our Java Tools RSS Feed or our PDF Creation product category News feed.

Make sure your product and your company are in the ComponentSource NEWS!

If you wish to discuss this further - please email Chris Brooke in our US office: chrisb@componentsource.com
Technology News

Apple App Store Rules change - read the Apple announcement:
http://www.apple.com/pr/library/2010/09/09statement.html

Read the Analysis from Business2Press:
http://business2press.com/2010/09/09/apple-changes-app-store-rules-to-become-more-open-and-transparent/

The Register reports on Steven Elop's move from Microsoft to Nokia:
http://www.theregister.co.uk/2010/09/13/elop_microsoft_exit_nokia_future/

ComponentSource US News

US Govt sales to Fed & State customers boom in August & September as our GSA Schedule helps boost your product sales. If you have not signed our GSA Letter of Supply (LoS), then you may not have seen this upward spike in your US sales. To sign the GSA LoS please contact Chris Brooke: chrisb@componentsource.com

European, Middle East & Africa News

Will you be attending Microsoft Tech Ed Europe in Berlin in November? The event runs from Mon Nov 8 to Fri Nov 12 and we will be there if you would like to arrange a meeting. Please email Harry Kelly: harryk@componentsource.com

Asia/Pac News

Our Korean paper catalog is about to hit the streets in South Korea - Issue # 10 for the 3 months covering the Oct-Dec 2010 has been mailed. If you would like to appear in the next Korean catalog - please email Scott Sata: scotts@componentsource.co.jp

More info: https://www.componentsource.com/services/publisher/marketing-paper-catalog-korean.html
Did you know that we have a separate Japanese Bestseller list for Japanese products purchased by our Japanese customers?

This is shown - along with a Top Downloads list - on our ComponentSource Japanese Web site!

More info: https://www.componentsource.co.jp/bestsellers/japanese/index.html

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